FOR IMMEDIATE RELEASE
Media Contact:
Shannon Codner
DiMora Custom Motorcycles
760-832-9070
shannon@dimoracustombikes.com
www.dimoracustombikes.com

DiMora Custom Bikes Take Top Honors at American Heat Motorcycle Rally

Competition Highlights Annual Palm Springs Event

Palm Springs, California – October 21, 2010 – Following a tradition begun in 2000, this October brought thousands of bikers to Palm Springs for the American Heat Motorcycle Weekend of live music, great parties, and plenty of stunning motorcycles. DiMora Custom Bikes entered two motorcycles in the Open Bike Competition and came away with two First Place, Best-In-Class trophies.

DiMora Series 250 Serpent's Edge

DiMora's newest model, the Series 250 Serpent's Edge softail chopper, was first introduced at this show and took top honors in the Special Interest category. Its Venom 250 rear tire is driven by a 100-plus horsepower DiMora signature 107 cubic inch V-Twin black polished engine, matched to a six-speed transmission. This state-of-the-art driving machine incorporates a number of advanced features, such as a high-tech but elegantly simple wiring system and integrated LED taillights molded into the rear fender. The Serpent's Edge is 50-state EPA certified and complies with DOT and California CARB requirements.

DiMora Series 300 ZTango

In the Custom Chopper category, the DiMora Series 300 ZTango easy rider softail chopper earned the first place trophy. Its 107 cubic inch DiMora signature V-Twin engine produces over 100 horsepower, connects to a direct-drive RSD six-speed transmission, and drives a Venom 300 rear tire, making it a superior, high performance, "driven art" masterpiece. The ZTango is 50-state EPA certified and complies with DOT and California CARB requirements.

Jason Ebs, lead guitar for the rock group Ecotonic, checks out the Series 300 ZTango with Lenny Meyer, DiMora Customs Pro Bike Builder.

About DiMora Enterprises

Based in Palm Springs, California, the DiMora Enterprises, LLC family of companies excels in providing distinctive limited-edition transportation solutions. DiMora Motorcar is developing the $2 million V16, 1200-HP Natalia SLS 2 sport luxury sedan. It also distributes Hennessey Performance Engineering vehicles such as the Venom GT throughout the Middle East and India. DiMora Custom Bikes takes the passion for technological innovation and uncompromising quality that is the hallmark of the Natalia and brings it to motorcycles that are available worldwide through the growing DiMora dealer network.

Founder Sir Alfred J. DiMora's motorcycle innovations began in 1978, when he created the breakthrough unibody design. His automotive work also began in the 1970s, when he co-founded Sceptre Motorcar and later went on to own Clenet Coachworks, where he designed and built Clenet luxury cars. When President Reagan declared 1986 the Centennial Year of the Gasoline-Powered Automobile, the Clenet was selected as the Official Centennial Car, resulting in honors for DiMora and the Clenet at the Automotive Hall of Fame in Michigan. DiMora Enterprises continues to support Clenet owners worldwide through the Classic Clenet Club.

Please visit www.dimoramotorcar.com, www.dimoracustombikes.com, or www.clenetclub.com.

###